Up until almost 4 weeks ago I did not realize how important a business plan would be and how it can successfully help me throughout my journey. Since the beginning of my Business Plan Development class I have been following some of the top Event Planners in the industry to help encourage me to see my vision through. I have learned that just because I have the educational background my learning does not stop there. This is something I’ve learned not only from my industry experts David Tutera and Preston Bailey but also from Jayson Whitmore a former student of Full Sail University.
I have learned that in order to be successful you must know your competition. With that being said I have decided to research my market a little more and learn more about those who could come off as a competitor; those whom would potentially be consider my competition. Both David Tutera and Preston Bailey would both be competitors of one another but being that they both serve to very different markets allows them to both be successful in the same field. I know that there are many event planners in my area and in order for me to stand out I must display uniqueness, I must prepare myself and do my research and know exactly whom it is I am targeting.
Being that I am starting from scratch with my business I know that I have a long road ahead of me, and a lot of work to do. I also know that it takes money to make money and in order to be successful with my business I need to develop a plan that will appeal to investor in a way so that they will be willing to lend the money to help me start my journey on the road to success. There is not one part of my business plan I feel is more important than the other. Most peoples down fall in business is that they fail to plan (John Beckley). I feel like the entire plan from the Executive Summary to the Target Market on down to the Financial Data all holds the same amount of importance. Along with all of the key point the investor will look for I believe my creativity, my passion and my determination to be on top, will WOW the investors and let them know I am completely serious about my work and making sure my business is built to last.
References:
Full Sail University. (2011). Jayson Whitmore: BPD Business Plan Video. In Full Sail Online. Retrieved November 14, 2011,
David Tutera (2011) Retrieved November 14, 2011
Preston Bailey. (2011) Retrieved November 14, 2011
http://www.prestonbailey.com/
http://www.prestonbailey.com/
Isabel M. Isidro. Power House Biz. Tips for starting a business. Retrieved November 14, 2011
0 comments:
Post a Comment